POSTED BY Kyle Grizzell

Why cultural diversity in the classroom is an asset

Why cultural diversity in the classroom is an asset

The world is bursting with people from different cultures; identities formed from the environment we grew up in, our family, friends, and where we were born, among other things. It influences how we engage with the world, the perspectives we take, and the expectations we have. Culture can influence what we consider success in our careers, how we understand music, and even define how we see colours. Every single one of us has a culture, and most of us have identities built from multiple cultures; whether it’s our race, ethnicity, religion, or nationality.
What sort of university PR return on investment can I expect?

What sort of university PR return on investment can I expect?

What are the results of PR efforts for universities? If you are investing money in a service or product, you will want to know whether the investment is worth the time and money. For example, if you’re investing a lot of money in a house, it will only be worth it if the house increases in value. The results of this type of investment is easy to see – an increase in value means it was a good investment.
How to get coverage in science press

How to get coverage in science press

Science press aims to provide coverage on current scientific research and findings which are often especially relevant to current news and trends, from increasing natural disasters and climate change to public health and the psychology of modern life; there are always scientific topics out there that the public love to read about. A widespread discipline, science press can specialise in different areas such as biology, chemistry, health, sustainability, and medicine, just to name a few.
Public Relations vs. Propaganda, Marketing, and Publicity

Public Relations vs. Propaganda, Marketing, and Publicity

PR features in a lot of movies and TV shows, albeit in a dramatized and sometimes inaccurate way; Scandal, Sex and the City, and House of Cards all portraying various aspects of PR in a way that shapes what the general public think PR actually is. In fact, when I tell my friends that I work in Public Relations and what that involves, I am often met with responses similar to the following:
From Pitch to Publication: What to do when your pitch gets a yes

From Pitch to Publication: What to do when your pitch gets a yes

You have finally written the perfect pitch; catchy headline, fascinating content, and sent it out to a plethora of relevant journalists. Then, a journalist responds, interested in featuring a piece from your client. But what do you do next?
How to work effectively with media in The Republic of Ireland

How to work effectively with media in The Republic of Ireland

The Republic of Ireland occupies 26 of the 32 counties which make up Ireland, Europe’s second-largest island, with one-third of the country’s entire population residing in the greater Dublin area. Although it shares an island and a border with Northern Ireland, a part of the United Kingdom, it is not itself a part of the UK. Therefore, the Republic of Ireland has its own unique media landscape with a massively developing technology and business sector, making the Emerald Isle an up and coming destination for many international higher education students.