BlueSky PR: Business Education Coverage Highlights October 2018

October has come to a close and the academic year is now in full swing. For the BlueSky Education team, this means our client base are embarking on plenty of exciting projects, and as ever we have secured an abundance of fantastic coverage, displaying their activity to global press. Below we reflect on just a few examples of the fantastic media exposure we have secured this month.

Leading German business newspaper Handelsblatt, ran a comprehensive article on the global drop in applications to US business schools, based entirely on GMAC research. The article further included comment from the deputy Dean of ESMT and students of Imperial College Business School and ESCP Europe. The Financial Times also covered GMAC’s research.

Gerard Mourou, 2018 Nobel Prize winner and Professor at Ecole Polytechnique visited Beijing and while there was interviewed by national Chinese newspaper, The Global Times, regarding his breakthrough research.

QS published an article on ‘why choosing a Masters in Marketing could boost your career’ featuring detailed description of Durham University Business School’s program, and comment from the program director.

Forbes ran an in-depth interview with a Vlerick professor, devoting a full article to picking her brains for the most effective ways secure the funding needed to start a microbusiness.

An ambitious professor from Nyenrode Business Universiteit was featured in an article on ‘MBA Professors to look out for’ in Business Because.

This is just a small selection of the coverage that we’ve achieved in October, but we hope this provides an indication of wide spread and high profile nature of publications we work with, and the kind of outstanding media exposure we are able to secure for our clients.

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