BlueSky Education Coverage Highlights October 2021

October was yet another busy month for the BlueSky Education team. Securing compelling media coverage in fantastic publications, both domestically and internationally, we have continued to deliver on our promise of achieving unparalleled results for our clients.

Below is a snapshot of the amazing work we have done over the last month.

The first example of the brilliant coverage secured in October comes via The Financial Times. Featuring emlyon Business School, Vlerick Business School, Trinity Business School and BI Norwegian Business School, the article, which discusses how professionals have used an EMBA degree to switch from the private sector to the public sector, or vice versa, highlights how significant an EMBA can be in providing skills needed to transform any career.

Another piece of excellent coverage was in Forbes, featuring Imperial College Business School via their new Centre for Digital Transformation. Responding to the need for a deeper understanding of the transformative potential of digital technologies, particularly in a post-pandemic landscape, the Centre will exist as a place for studying how the digital revolution influences organizations of all types.

We secured some great coverage in the Economist, in which ESSEC Business School, ESMT Berlin and NEOMA Business School featured via their MiMs. Shining a spotlight on the ever-growing popularity of the Masters in Management, the article showcased ESSEC, ESMT and NEOMA’s MSc Management offerings.

Interestingly, for all three schools, despite a worldwide pandemic, applications didn’t seem to dip. And all three saw their MiM programmes climb in this year’s Economist MiM rankings, highlighting how impressive their programmes are.

October was a great month for international press exposure, as BlueSky secured coverage for our clients in some of the world’s most widely-read outlets, including the like of The New York Times, The Guardian Nigeria, India Education Diary and Business Insider, showing how far-reaching our work is.

Lastly, this final standout example of media coverage comes via Durham University, which featured in this BBC article. Showcasing the university’s scholarship scheme for students from low-income backgrounds, the article details £1 million boost that the scheme has been given. This is one of a number of a scholarship schemes run by the university which aim to help at least 20 students a year. A scholarship can be life-changing for students and this piece of coverage demonstrates the great work that our clients are doing.

This is only a small fraction of what our team have achieved this month. If you’d like support in achieving media coverage for your business school or university, contact BlueSky Education today.