A new member of the BlueSky team: Kate Mowbray
Back to school I still remember how I felt when I went to big school for the first time.
A new member of the BlueSky team: Peter Remon
Starting a new job felt eerily similar to my first day at university The early starts, the meeting new people, the opportunity to learn new things. However, this time it was all without a fresher’s week before-hand sadly.
Why a journalism degree is helpful for a career in PR
What do you get out of a degree in journalism that’s most useful when starting your career in PR? How to write How to conduct an interview The demands on a journalist How they like to be pitched to What they want to read about Considerations beyond the written word How to write The first and most obvious thing a journalism degree teaches you, which is essential for a career in PR, is how to use words effectively. You learn how to condense a story into a short pitch. When writing a press release (which is a bit of an art form in itself) you have a better understanding of how to write an opening line that will grab attention, whether it’s a headline for an article or the subject line of an email. Learning how to write is absolutely crucial in PR.
