No matter what sector you’re in, we know that every Trade Association needs compelling content that wins over members, prospects and policy makers alike. BlueSky has a wealth of experience providing PR and content support that delivers real results for Trade Associations.
Crafting compelling narratives that resonate with your audiences and stakeholders is our forte. From press releases and thought leadership commentary, to member newsletters, industry research reports and case studies, we produce carefully tailored content that amplifies the voice of your organisation with your stakeholders.
Our core services
Our services are tailored to meet the specific needs and budget of trade associations.
Member engagement audit
Disengaged members leads to a fall in renewals at a critical time for Trade Associations. Our engagement audit provides you with a clear picture of how satisfied your members are early enough to take action. Request an audit here.
Media relations
As the voice of your membership, you need to be in the media commenting on the core issues impacting your sector. From launching your latest manifesto’s to promoting latest research, our media relations strategy will boost your profile in the press.
Lobbying partners
One of the core benefits your members will expect is to have you lobby policy makers for positive legislative change. We partner with a globally leading public policy firm to not only get you meetings with MPs and back benchers, but also spread the word of your lobbying successes.Communications strategy
Already have an in-house marketing resource but lacking a clear communications strategy? We have a track-record creating plans that your Trade Association can implement with immediate results.Content production
From engaging blog content to informative research reports, we know how to produce content that gives your members an added reason to renew with you.
Digital marketing solutions
Whether you need to outsource your entire marketing communications activity or need support to launch a one-off campaign to members, we know how to deliver results.Why BlueSky PR?
- We have a track record producing stellar member communications
- We are experts in PR, Marketing and Content – and have the results to prove it!
- We partner with a leading Public Policy and Lobbying firm, giving you all the resources you need in one
- We understand how membership bodies work
- We know how to turn one activity into multiple opportunities
What our clients say
Melanie Forbes, Managing Director, OutSource, the trade body for Recruitment Process Outsourcing, Statement of Work and Managed Projects
“BlueSky is able to produce high quality content that resonates with our audiences and showcases our thought leadership expertise. They can turn their hand to any copywriting we need and I’m confident in their ability to get our message across without any significant input from us.”
Ann Swain, Global CEO, The Association of Professional Staffing Companies
“BlueSky PR has been a strategic communications partner for APSCo since 2012 and has supported us in a range of comms activity, from social media management and external PR, to a variety of content production including internal messages and external stakeholder engagement. The team is highly proactive, ensuring our voice is heard in the staffing sector and supports APSCo’s government lobbying activity.”
Our work
Check out our case studies to see the results of our work and better understand the benefits of PR and content marketing.
Boosting brand recognition across the UK
BlueSky PR is a long-standing PR partner of The Association of Professional Staffing Companies (APSCo) and this campaign represents just one strand of ongoing activity.
Partner with BlueSky PR to take your business to the next level
If you're looking for a trusted partner to help you reach your target audience and improve your search engine rankings, look no further than BlueSky PR.
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years
Our team of experts have been working with some of the world's most prestigious brands, as well as smaller businesses looking to grow their footprint in the market for over 19 years. We offer a range of services, including traditional media relations, reputation management, content creation, and crisis communications.
PR, communications and content marketing tips
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