You can also download our recent eBooks, whitepapers and other resources
How recruiters can make money from PR & marketing
The 2025 Recruitment Marketing Evolution: Five Years Post-Pandemic
The ultimate 2024 recruitment marketing report
Formulating a effective communications strategy for the recruitment sector
Building recruitment marketing and PR into your business development strategy
Blog benchmarking report
Recruitment blogging checklist
Recruitment marketing checklist
21 ideas for engaging social media content
Checkout these articles, mentions, advice and guest blogs from the BlueSky PR in the press
- We're PR crisis managers. Here's how we do damage control when we say something stupid
- Get the message: AI, PR & marketing - page 30
- How to attract and retain the best marketing (& creative) talent
- Will Threads ever take over from Twitter?
- 29 questions you must ask yourself to establish your brand
- Recruitment blogging: 7 tips to climb the search engine rankings
- Eleven ways PR can improve a brand’s customer relations
- 21 free recruitment marketing resources
- Content marketing and PR in ‘the better normal’
- Marketing communications in the 'new normal'
- Adapt your marcomms
- Getting To Know You: Tracey Barrett, Managing Director, BlueSky PR
- PR makes the most of working from home during the pandemic
- Experts call on recruitment firms to address the gender imbalance at board level
- The value of PR and content for Recruiters
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Awards - it's great to be a winner! But... because we all love to win, scam artists have cottoned on and now bombard you with opportunities to show...
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A bit tongue in cheek this but those of you of a certain vintage will remember a song called Time After Time by Cindi Lauper. There was a...
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One of the most common dilemmas facing recruitment marketers when it comes to producing a social media strategy is deciding on the content mix. What...
7 types of content marketing recruitment firms should be using
Content needs to be at the heart of every recruitment firm’s marketing strategy. When produced and utilised correctly it enables your business to...
Crisis 101: top tips for dealing with a PR emergency
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Has your recruitment agency tried Instagram Reels? In this blog, we will:
How to create candidate personas for recruitment marketing
In an increasingly candidate-led market, it is more important than ever that your recruitment firm’s marketing is as effective as can be. Candidate...
Q&A with Tony Goodwin, Chairman and Founder of Antal International
Antal International is a global executive recruitment organisation with 110+ offices in more than 35 countries. We caught up with Chairman and...
Maximise Your Marketing with an Effective Content Calendar
Whether you are working alone or as part of a team, a content calendar is a quick and efficient way to streamline your marketing process. In this...
Top 5 reasons why your recruitment firm should hire a PR agency
Public Relations, or 'PR', for recruiters is all about the way you communicate with your target audience, promote yourself, and build a positive...
The H&M nightmare
Unless you’ve been hidden under a rock for the past week you’ll have heard of H&M’s recent marketing campaign which saw a young black child wearing a...
The best employer brands – and what you can learn from them
We recently looked at the importance of building a strong employer brand – which is particularly key now, before the job market rebounds in the...
7 most common content marketing mistakes (and how to avoid them)
A successful content marketing plan can become your strongest ally in attracting clients and candidates and retaining your current audience’s...
Why people read blogs
Blogging has been around for over two decades now, and it's safe to say that it's not going anywhere anytime soon. In fact, according to WordPress,...
Why prioritising PR is crucial for recruitment firms in 2025
In uncertain economic times, investing in your brand's PR and visibility should be a top priority, not an afterthought. Gaining a consistent media...
A look at WhatsApp’s approach to PR: And why recruiters should use it as an engagement tool
Since being founded in February 2009 as a way for co-founder Jan Koum and his mum to stay in touch with their family back in Ukraine, WhatsApp has...
5 ways to achieve work-life balance when working remotely - guest blog
Remote working is here to stay. It's been over a year now that most organisations have gone fully remote (whether temporary or long term) or adopted...
How to get more engagement on your social media
With 45% of the total world population using social networks, businesses now have a fantastic and cost-effective way of reaching potential customers...
Why you should audit your EVP annually
The employment market is evolving rapidly, you won’t need us to tell you that. However, businesses that want to win the war for talent need to evolve...
14 email marketing tips for recruiters
When used correctly email marketing can be an extremely effective channel for recruiters to engage with potential candidates and clients. In this...
How to increase your recruitment firm’s LinkedIn followers
One of the most frequently asked questions I receive from recruitment marketers and agency owners is ‘How can we increase the number of LinkedIn...
Five years on: how recruitment marketing and engagement strategies have evolved
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PR Lesson: Writing a compelling blog
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TikTok: Should your recruitment firm be using it?
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