Georgina is an Account Executive at BlueSky Education.
She is a friendly and dedicated PR professional, committed to producing and sharing compelling stories that achieve impactful results for impressive clients such as EHL Hospitality Business School, ESSEC Business School, Asia School of Business, and many more around the globe.
Georgina was destined for a career in education PR. Having studied social sciences at Dublin City University, one of the top public universities in Ireland, she is well-versed in the impact that the media can have on society and individuals. She truly understands what happens behind the scenes of the media and how PR operates.
With a professional background in education, as well as corporate experience too, Georgina brings her valuable knowledge and understanding into her support of clients today. Combine this with a joy for both writing and learning, she is well-appointed to deliver targeted outcomes which range from successfully promoting degree and executive programmes to highlighting research findings in key media.
Her honed skills include creating snappy pitches that catch journalists’ attention, crafting sharp press releases, and composing compelling articles. She knows how to select newsworthy editorial lines and identify what will really resonate with an extensive variety of audiences. Her notable contacts include top tier media, such as Bloomberg, and trade media in various sectors including HR and business – ultimately Georgina not only contributes to, but successfully delivers on the goals of all she works to support, keeping in mind the wider strategies that PR feeds into for those organisations and individuals.
Georgina is thoughtful, persevering and honest. She has an international mindset and an appreciation of different cultures. She genuinely cares about the impact she has on her clients’ goals and the world around us.