What is the BlueSky PR blog benchmarking report all about?

We often advise recruitment marketers to analyse their content and look at competitor analysis to assess their content marketing success, and naturally this is something we do on a regular basis for the blogs we write.

So, we thought we'd share not only the results but a look at what we are comparing and what we measure against.

Using a scale of 1 – 17 (17 being the best), based on our blog writing checklist, we ranked four blog posts written by BlueSky PR for one of our clients, against blogs from one of their competitors.

Download the report to see the results for yourself.

Talk to us about your recruitment blog